Thailand kicks start Visit Thailand Year 2023: Amazing New Chapters in the Nordic and Baltic market
To kick offAmazing New Chapter 2023, Tourism Authority of Thailand (TAT) in an honour of Mr. Siripakorn Cheawsamoot, Deputy Governor of Tourism Authority of Thailand together with Thai representatives had the pleasure of joining MATKA 2023 Travel Fair in Helsinki during 19 – 22 January after 2 years pause due to pandemic. TAT took this opportunity to strategize upcoming campaign with major tour operators in Finland and Baltic markets. MATKA, the biggest travel fair in Nordic countries has welcomed over 900 companies from 70 different countries and more than 50,000 visitors this year. Moreover, TAT also held Networking Lunch Visit Thailand Year 2023 in Stockholm on 20 January. Attended by major tour operators and airlines, Visit Thailand Year 2023 Networking Lunch was an opportunity to discuss Thailand’s direction as well as exchanging ideas to stimulate traveling during this summer and winter 2023/2024. “I am pleased to be here in Finland and Stockholm to warmly welcome Nordic travellers back to Thailand. Last year we had over 11.8 million visitors. TAT sincerely appreciates for the “work from heart” (while we work from home) that you were partly contribute to our success of and that we will further strengthen our cooperation with our partners. With “Visit Thailand Year 2023: Amazing New Chapters” campaign, TAT will continue to emphasis on the development of sustainable tourism in Thailand together with the “Meaningful travel” experience. We will drive Thai tourism towards world class destination in both Responsible tourism (RT) and Digital tourism (DT). Nevertheless, we would like to invite you to discover more of Thailand beyond your favourite beach and winter holiday destination.” Say, Mr. Siripakorn Cheawsamoot, Deputy Governor of Tourism Authority of Thailand. TAT has also introduced new Fast Forward strategy A-B-C-D: A – Airline Focus to continue the collaboration with the leading airlines. B – Big Cities and Beyond to penetrate new markets in major and secondary cities. C – Collaboration is Key to work with new partners including tour operators, travel agency and online travel providers D – Destination for ALL to promote Thailand as an “All-year round Destination” TAT strengthens “Visit Thailand Year 2023” underlining the kingdom’s soft power foundations and experience-based tourism, key strategies being elevating supply and sustainable standards and raising awareness among stakeholders in Thailand about the importance of hospitality to all visitors for an excellent experience. In 2019, Thailand had over 40 million tourists. This year TAT expects to welcome 25 million international tourists.
Latest Covid-19 advice:
Thailand cancels the requirement of Covid-19 vaccine certificate. Thailand continues to welcome all international tourists under the fully-reopen-to-tourism policy that was introduced on 1 October, 2022 and cancels the requirement of Covid-19 vaccine certificate. “Thailand’s Deputy Prime Minister and Minister of Public Health, H.E. Mr. Anutin Charnvirakul, said “International travellers arriving in Thailand are not required to show proof of vaccination.” International travelers arriving in Thailand are not required to show proof of vaccination. Foreign tourists are not required to show ATK or RT-PCR test results. Only travelers coming from or going to countries which require a RT-PCR test need to have COVID-19 insurance. Read more here
Meet us at Ferie for Alle 2023
Tourism Authority of Thailand (TAT) will exhibit at Ferie for Alle fair 2023 in Herning, Denmark during 24-26 Febraury. Come and meet us. Get inspiration and update what is on in Thailand for your next holiday.
Thailand at Matka Fair 2023
Tourism Authority of Thailand (TAT) will exhibit at Matka Fair 2023 in Helsinki during 19-22 January 2023. Meet us and get more inspiration for travel to Thailand.
Thailand shines again with the recent award “Best Value for Money- Dream journey for long haul destination 2023”
Thailand wins the prize for Destination 2023 in the category “Best Value for Money- Dream journey for long haul destination” for the 2nd time in in a row. The honour was given at the Travel News Market in Stockholm on November 10th, 2022. The Destination 2023 award organized by Travel News was held on November 10th, 2022, in Stockholm, Sweden. The result is based on a survey of 1,500 Swedes across the country, and it was conducted by the research company Nordic Bench and Travel News. Mr. Mongkol Wattaro, Deputy Director Tourism Authority of Thailand Stockholm Office for the Nordic countries and the Baltic States was present during the celebrations and awards ceremony: “Such an honor and a fantastic feeling to receive this amazing award. It shows clearly that Swedes keep Thailand as their favorite destination. With our beautiful nature, friendly hospitality, and variety of activities to enjoy as well as attractive cost of living, the value of traveling to Thailand will be worthwhile if not more. Thailand welcomes travelers back to renew and regain a memorable holiday experience.”, says Mr. Mongkol Wattaro, Deputy Director of Tourism Authority of Thailand Stockholm Office. The Tourism Authority of Thailand (TAT) continues with the concept “Amazing Thailand, Amazing New Chapters” in 2023. We leave the pandemic behind and begin new chapters. We will focus on promoting our beautiful destinations, authentic cultures, diversified amazing nature, and local experiences. TAT highlights the importance of responsible tourism and sustainable Thailand in the coming years. A few ongoing initiatives have been taken to achieve these goals, including the Seven Greens Concept, the promotion of emerging destinations, encouraging weekday travel to decongest popular tourist attractions. Introducing low-carbon destinations such as Koh Mak in Trat province, is a part of the initiative. Additionally, a collaborative effort between TAT and the Thai Organic Consumer Association is aimed at driving sustainable gastronomy through organic tourism. TAT, Stockholm office, will continue the work to promote Thailand’s interesting culture, beautiful nature and warm hospitality. We continue our work to ensure that Thailand continues to be the preferred long-haul destination. With new chapter begin, we encourage travellers to take a “Meaningful” trip to Thailand and ‘write their own stories and chapters’ which they can share with their family and friends. Write your life’s new chapter in Amazing Thainess, watch it here
Tourism Authorities of Thailand, Stockholm office, welcomes a new director for the Nordic and Baltic countries
Tourism Authority of Thailand (TAT), Stockholm office welcomes new director for the Nordic and Baltic countries, Mrs. Orn Doungchan. Her long and in-depth experience in domestic market and Thailand tourism products in Tourism Authority of Thailand will help positioning Thailand as a top favorite destination in the Nordic and the Baltic market TAT will continue the campaign Amazing New Chapter for Visit Thailand Year 2022-2023 and to promote Thailand as a world-class destination that offers something for everyone under ‘Amazing Thailand Has It All’. Director Orn Doungchan who has highly involved in corporate planning and developing Thailand’s product will carry out this approach to keep Thailand as a top destination in the Nordic and the Baltic market. Her vision is to showcase that Thailand has more than just beautiful beaches. Travelers can visit the county all year-round, not primarily during the winter season. Most importantly of all, the aim is to drive the country toward sustainable tourism. “I am very pleased to come back to Stockholm office again as a new director of Tourism Authority of Thailand, Stockholm Office. I will continue to work with TAT’s strategy to drive Thailand towards experience-based hub and sustainable tourism. In the coming years, TAT Stockholm mission will focus on ‘driving demand’ for ‘meaningful travel’ and to ‘shape supply’ by encouraging an eco-friendly tourism for our travelers to enjoy. We will also continue to work closely and strengthen the relationships between our partners both within Thailand and in the Nordic and Baltic countries.” says, Director Orn Doungchan. Director Orn Doungchan has already been familiar with the market and the tourism industry from her previous years of experience as the deputy director for Nordic and Baltic countries. Her long-term international relation would help strategize and showcase Thailand to a new chapter with a sustainable approach.
Thailand wins the best Destination 2022 at the Travel News Market in Stockholm
Thailand wins the prize for Destination 2022 in the category “The budget dream travel for long haul destination” The honor was given at the Travel News Market in Stockholm on November 11th, 2021. Destination 2022 award organized by Travel News was held on November 11th, 2021, in Stockholm, Sweden. The result is based on a survey of 1,500 people across the country and was conducted by the research company Nordic Bench. Ms Eurblarp Sriphiromya, Director Tourism Authority of Thailand Stockholm Office for the Nordic countries and the Baltic States was present during the celebrations and awards ceremony: “I am delighted to receive this honor and this prize shows that Swedish travelers keep Thailand as their favorite destination. As Swedes are longing for Thailand, Thai people also miss their Swede’s friends. Now Thailand is ready to welcome you back.,” says Eurblarp Sriphiromya, Director of Tourism Authority of Thailand Stockholm Office The Tourism Authority of Thailand launches the new concept for 2022 “Amazing Thailand, Amazing New Chapters”. Thailand is now filled with more amazing new experiences than ever before. Visit Thailand Year 2022 and make your new chapter the very best of your life. The new chapters of Thailand are to promote revived destinations, authentic cultures, nature, local experiences and highlight the importance of responsible tourism and sustainable Thailand.