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Thai Massaman curry topped “The World’s 50 Best Foods,” CNN Travel
The Tourism Authority of Thailand (TAT) is pleased to announce that CNN Travel has placed Thai Massaman curry as the No. 1 dish in “The World’s 50 Best Foods list, along with Tom Yum Kung in the eighth place and Som Tam papaya salad, which ranked at 46th. Mr. Yuthasak Supasorn, TAT Governor, said, “This listing is a testament to the already solid reputation of Thai cuisine that is increasingly perceived as a world-class culinary experience. Thailand is certainly a great destination for foodie tourism. “Once the COVID-19 situation improves, we are more than ready to welcome tourists and foodies from around the world to embark on a culinary journey and explore Thainess through Thai dishes in unique destinations across Thailand.”The CNN Travel World’s 50 Best Foods list was published since 2017 and have been updated ever since. CNN Travel staff said that they had scoured the planet for what they thought were 50 of the most delicious foods ever created. The three Thai dishes were ranked and described as follows: Massaman curry, 1st place: Emphatically the king of curries, and perhaps the king of all foods. Spicy, coconutty, sweet and savoury. Even the packet sauce you buy from the supermarket can make the most delinquent of cooks look like a Michelin potential. Thankfully, someone invented rice, with which diners can mop up the last drizzles of curry sauce. “The Land of Smiles” isn’t just a marketing catch-line. It’s a result of being born in a land where the world’s most delicious food is sold on nearly every street corner. Tom Yum Kung, 8th place: This best food Thai masterpiece teems with shrimp, mushrooms, tomatoes, lemongrass, galangal and kaffir lime leaves. Usually loaded with coconut milk and cream, the hearty soup unifies a host of favourite Thai tastes: sour, salty, spicy and sweet. Best of all is the price: cheap. Som Tam papaya salad, 46th place: To prepare Thailand’s most famous salad, pound garlic and chilies with a mortar and pestle. Toss in tamarind juice, fish sauce, peanuts, dried shrimp, tomatoes, lime juice, sugar cane paste, string beans and a handful of grated green papaya. Grab a side of sticky rice. Variations include those made with crab (som tam pu) and fermented fish sauce (som tam pla ra), but none matches the original’s flavour and simple beauty. For more information click here
TAT introduces “Amazing Thailand Safety and Health Administration: SHA” certification
The Tourism Authority of Thailand (TAT), in collaboration with the public and private sector partners, is introducing an “Amazing Thailand Safety and HealthAdministration: SHA” certification aimed at elevating the country’s tourism industry standards and developing confidence among international and domestic tourists. The project is part of TAT’s efforts to mitigate the impacts of the Coronavirus Disease 2019 (COVID-19) crisis and accelerate recovery in the travel and tourism sector. The Amazing Thailand SHA certification is to prepare Thai tourism operators to be ready for the return of tourism post COVID-19. TAT is currently working on details of the Amazing Thailand SHA certification together with the Ministry of Public Health, Ministry of Tourism and Sports, Thailand Convention and Exhibition Bureau, Board of Trade of Thailand, Federation of Thai Spa and Wellness Association, Thai Retailers Association, Thai Hotels Association, Association of Domestic Travel, Thai Amusement and Leisure Park Association, Thai Restaurant Association, Thai Spa Association, Thai Boats Association, and Event Management Association. Works in the process include establishing the SHA criteria, introducing the committee, preparing the application and selection process, and planning marketing and publicity for the SHA-certified tourism establishments and services. The evaluation methods and methodology of assessment for tourism establishments and services to be certified with the Amazing Thailand SHA certification will cover five key areas. Tourism establishments and services must strictly follow the COVID-19 control guidelines by the Department of Disease Control, Ministry of Public Health. The safety of attractions and facilities with development plans or operation procedures that focus on ensuring tourist safety while maintaining local culture and promoting interaction between local communities and tourists. Hygiene and sanitation in tourism establishments and services; such as, homestays, lodges, souvenir shops and restaurants. Convenience, cleanliness, and safety of linkages between communities and attractions, as well as the safety and health standards of transportation, including private cars, public buses, and airlines. The confidence in tourism personnel in tourism establishments, including tourist safety and security protocol For more information click here
Fifteen Thai villages conferred first Thailand Rural Tourism Awards 2020
Fifteen village communities nationwide have become the first recipients of the Thailand Rural Tourism Award 2020 launched by the Tourism Authority of Thailand (TAT) to help the villages attract visitors and create jobs in the rural areas. Bangkok, 28 September 2020 – Fifteen village communities nationwide have become the first recipients of the Thailand Rural Tourism Award 2020 launched by the Tourism Authority of Thailand (TAT) to help the villages attract visitors and create jobs in the rural areas. Her Royal Highness Princess Ubolratana presided over the royal awards ceremony on 27 September, World Tourism Day, at the Grand Hall, The Athenee Hotel, Bangkok, a Luxury Collection Hotel, Bangkok. In his opening remarks, H.E. Mr. Pipat Ratchakitprakarn, Minister of Tourism and Sports, said the inaugural awards were the result of very successful cooperation between more than 40 organisations, including government agencies, educational institutions, the private sector and the mass media. These included the Community Development Department, Department of Tourism, Department of Cultural Promotion, Department of Agricultural Extension, Department Of Industrial Promotion, Cooperative Promotion Department, Designated Areas for Sustainable Tourism (DASTA), Thailand Convention and Exhibition Bureau (TCEB), National Village and Urban Community Fund Office, Government Savings Bank, Bank for Agriculture and Cooperatives, PTT Global Chemical Public Company Limited, Electricity Generating Authority of Thailand (EGAT), public universities, travel agents, and tourism associations totalling 40 agencies. He congratulated all the winners and also praised the many other tourism villages for their ongoing efforts to raise their standards and maintain the product quality, which reflect their own identity of community and the beautiful nature drawing the tourists to visit. TAT Governor Mr. Yuthasak Supasorn said that all communities underwent a very strict selection process and were judged by a panel of experts based on a voting formula of 70% committee members and 30% media representatives. The winners received a plaque from Her Royal Highness Princess Ubolratana. All of the 15 awarded villages will be provided with sales and marketing support. They are divided into five categories including: 1. Best Creative Experience Village: Winner: Ban Chiang Cultural Tourism Community in Udon Thani Province 1st Runner-up: Ban Laem Homestay Mangrove Forest Conservation Group Enterprise (Na Thap House) in Nakhon Si Thammarat Province 2nd Runner-up: Ban Hat Som Paen Community-based Tourism Group in Ranong Province 2. Best Agro-tourism Village: Winner: Ban Huai Hom Community-based Tourism in Mae Hong Son Province 1st Runner-up: Wang Nam Khiao Agricultural Tourism Community Enterprise Group in Nakhon Ratchasima Province 2nd Runner-up: Ban Nong San Community-based Tourism in Sakon Nakhon Province 3. Best Homestay: Winner: Ban Tha Khanthong Homestay in Chiang Rai Province 1st Runner-up: Ban Mae Kampong Ecotourism Village in Chiang Mai Province 2nd Runner-up: Bo Hin Farm Stay (a community enterprise to raise fish) in Trang Province 4. Best Responsible Tourism: Winner: Ban Thung Yipeng Ecotourism Community Enterprise in Krabi Province 1st Runner-up: Sappaya Old Police Station Market Community in Chainat Province 2nd Runner-up:  Ban Khao Lak (Rafting Community Enterprise) in Trang Province 5. Best for Company Outing: Winner: Ban Rim Klong Homestay in Samut Songkhram Province 1st Runner-up: Ban Tham Suea Homestay in Phetchaburi Province 2nd Runner-up: Takhian Tia Community in Chon Buri Province In addition, the project includes opportunities for those interested to win awards for packaging, promoting, and selling the tourism villages via online channels. The winner is those who can sell the maximum number of vouchers. The list of the winning teams are as follows: Winner: Ban Khao Lak (Rafting Community Enterprise) in Trang Province 1st Runner-up: Ban Tham Suea Homestay in Phetchaburi Province 2nd Runner-up: Ban Tha Khanthong Homestay in Chiang Rai Province 3rd Runner-up: Ban Laem Homestay Mangrove Forest Conservation Group Enterprise (Na Thap House) in Nakhon Si Thammarat Province 4th Runner-up: Prasae Homestay in Rayong Province With the highest total scores of all categories, this made Ban Tha Khanthong Homestay in Chiang Rai Province receive the Best of Thailand Rural Tourism Award 2020. Mr Yuthasak said, “This will maximise the publicity and promotional exposure for the villages, build confidence amongst potential visitors, and improve the brand image of Thai tourism in preparation for the post-COVID-19 pandemic period. It is in line with our overall emphasis on aligning the benefits of tourism with the UN Sustainable Development Goals.” Contact InformationInternational Public Relations DivisionTourism Authority of ThailandTel: +66 (0) 2250 5500 ext. 4545-48Fax: +66 (0) 2250 0246E-mail: prdiv3@tat.or.thWebsite: www.tatnews.orgFacebook: TATNews.org

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